How to follow shops, services and creators
What "following" does, how to do it, and how to control your feed.
Following is how you build your own feed
When you first open KampalaSnap, the home feed shows you a mix of videos based on what's popular and what we think you might like. That gets you started, but the feed becomes yours once you start following people.
You can follow three kinds of accounts:
- Shops — sellers with a registered shop.
- Services — businesses offering services like cleaning, repairs, beauty, transport, etc.
- Creators — people who make videos and tag products from many shops.
This guide explains how following works, why you'd do it, and how to clean up your follow list if it gets too crowded.
What following actually does
When you follow a shop, service or creator, two things change:
- Their new posts move up in your feed. You'll see their videos higher and more often. Old videos don't disappear from other people's feeds — they just become more likely to land in yours.
- You get notifications when they post something new, drop a flash sale, or change something important (like new delivery zones).
You can turn the notifications off without unfollowing — see "Turning off notifications" below.
How to follow a shop
Three ways:
From a video
- Tap on the video to pause it.
- Tap the seller name at the bottom-left of the video.
- Their shop page opens.
- Tap the Follow button at the top-right of the shop page.
The button changes to "Following" with a small check.
From a shop page
- Search for the shop name in the search bar.
- Tap their shop in the results.
- Tap Follow.
From a product page
- Tap a product.
- Just above the buy buttons, you'll see a small "Shop" row with the seller's name.
- Tap the Follow button next to their name.
How to follow a service or creator
Exactly the same as following a shop. Tap the Follow button on their profile page.
Service follow buttons are on the service profile (with the seller's photo, bio, and contact CTA). Creator follow buttons are on the creator's storefront page.
How to unfollow
Open the shop, service, or creator page. Tap Following. Confirm the popup. That's it — they're removed from your follow list.
You can also unfollow in bulk:
- Tap your avatar → Following.
- You'll see a list of every shop and service you follow.
- Tap Unfollow next to anyone you want to drop.
Removing creators from your follow list works the same way under Following → Creators (the tab next to Following → Shops).
Notifications about follows
By default, when you follow a shop or service, you get a push notification when they:
- Post a new video.
- Drop a flash sale or special offer.
- Change their delivery zones in a way that affects your area.
You don't get a notification for every little thing — just the moments that matter.
Turning off notifications without unfollowing
Sometimes you want to keep someone in your feed but stop the push notifications:
- Open the shop / service / creator profile.
- Tap the bell icon next to the Following button.
- The bell shows a slash through it — notifications off.
You're still following; you just don't get pinged. Tap the bell again to turn them back on.
What you DON'T get from following
Following is just for content discovery. It is not:
- A purchase agreement. Following doesn't put anything in your cart.
- A subscription. There's no fee to follow anyone.
- A private channel. Followers see the same posts everyone else sees; they just see them sooner and more often.
If you want to message a seller, use the WhatsApp button on their profile. If you want to buy from them, add to cart and check out normally — no need to follow first.
How many people can I follow?
There's no limit. Follow 5 shops or 500 — it's up to you. But your feed gets noisier the more you follow. A good rule of thumb:
- Under 20 follows: every video in your feed is from someone you specifically picked.
- 20-100 follows: you'll see a mix of new posts from people you follow and some discovery videos from the algorithm.
- Over 100 follows: the feed becomes mostly the algorithm picking for you because there's too much from your follow list to show everything.
If your feed feels overwhelming, do a clean-out. Unfollow shops you haven't bought from in a year. Unfollow services for things you don't need anymore. Quality over quantity.
What followers see vs what you see
When you follow a shop, only you know. The shop sees a count of followers but not who specifically. Your follow list is private — it's not shown on your profile, and no one can browse it.
The only exception: if you also leave reviews on the shop, your username appears on the review. But following alone is invisible.
Common questions
The shop is on vacation — should I unfollow?
No — keep following. Vacation mode is temporary (usually 1-30 days). When they come back, you'll be one of the first to see their new posts. If they don't come back after their vacation date, then it's worth unfollowing.
Why does my feed sometimes show shops I'm not following?
To help you discover new things. The feed mixes:
- Posts from shops you follow (highest priority).
- Posts from shops the algorithm thinks you'll like (based on what you've watched, liked, and bought).
- Sponsored posts from shops paying for promotion (marked with a small "Sponsored" pill).
If you ONLY want to see your follows, tap the filter icon at the top of the feed and pick Following only.
I'm getting too many notifications.
Two fixes:
- Unfollow the noisy ones. Some shops post 10 videos a day.
- Mute notifications selectively using the bell icon (see above).
You can also go to Account → Settings → Notifications and turn off all push notifications globally if you want to use the app entirely without pings.
Can a shop unfollow me?
No — there's no concept of a shop following back. The relationship is one-way: you follow them, they don't follow you. Shops can block users who harass them (see Blocking and reports), but that's a different action.
What happens to my follows if I delete my account?
When you delete your account, your follow list is deleted with it. If you sign back up later with the same number, you'll start fresh. Read Account security for more on what deletion does.